Description
This campaign leverages OverHerd’s existing library of generated avatar videos featuring high-retention hooks and in-app demo flows. The goal is to generate short, compelling video clips that drive awareness and downloads of OverHerd by showcasing how users can earn from social media, post anonymously, say crazy things and engage with viral content.
CREATED
END DATE
TIME REMAINING
Use the provided avatar videos as your base content. Final video should be 15 seconds at maximum
The hook (e.g., “POV you made an app that pays you daily”)
The OverHerd UI demo flow (highlighting post creation, earnings, or streaks)
Use the app yourself and screen record features. Posting, commenting etc
Any voiceovers or captions that reinforce OverHerd’s value
Hook Ideas for inspiration
“I made $7 today calling my roommate a lizard. On OverHerd.”
“Finally an app where I can overshare and get paid.”
“I get paid to anonymously roast people. This app is pure evil.”
“Think of OverHerd like OnlyFans for your opinions.”
“You ever read something so unhinged it made you money?”
Reaction Videos & App Demo Samples available here: https://drive.google.com/drive/u/1/folders/1FqYFFAUK2zPDSIxvMjQHSnED5iAZBXWE
TOTAL VIEWS
SUBMISSIONS
+15.2%
TodayBUDGET SPENT
remaining
of
total
Budget Usage
MINIMUM VIEWS
PAY PER 1K VIEWS
MAX PAYOUT PER VIDEO